Productised launch · £2,495 all in

Every podcast launch has a checklist. Ours takes it off your desk.

One month from "we should have a podcast" to Episode 1 live. Strategy, brand pack, hosting setup, distribution, one recording day in the barn, edit, clips, first-month schedule. One fixed price, one calendar entry for the exec, one launched show.

Twenty years of studio production behind every launch. A working podcast studio since 2005.

See the checklist Book a launch call

£2,495 all in
One working month
Episode 1 live at the end
You own everything

The checklist

A first-time podcast launch has 26 items on it.

This is why most people who say they will start a podcast never do. It is not the recording that stops them. It is everything around the recording.

Doing it yourself

Choose the show name
Design the cover artwork
Design the YouTube banner
Design thumbnail templates
Write the show description
Pick and set up a hosting platform
Submit to Apple Podcasts
Submit to Spotify
Submit to Amazon Music
Submit to Overcast, Pocket Casts, YouTube Music
Set up the YouTube channel
Design the video intro and outro
Choose the music and record stingers
Buy recording equipment
Learn the recording software
Write the trailer script
Record the trailer
Edit the trailer
Record the launch episodes
Edit the launch episodes
Cut the short-form social clips
Write the show notes
Make the square episode thumbnails
Make the landscape episode thumbnails
Schedule the audio versions
Schedule the video versions

26 things. Realistically 40 to 60 hours of work, spread over six to eight weeks. Most first-time hosts stall before Episode 3.

With The Launch

Turn up at the barn for one day
Bring a topic and an opinion
Say yes when we ask if the edit is good

Three things. Realistically one day at the barn and a handful of decisions during a strategy call. Episode 1 live at the end.

£2,495

all in, one working month

Book a launch call →

What's actually in The Launch

Six deliverables. All producer-led. One fixed price.

Everything on the 26-item checklist is covered by one of these six, or we would not have built the product.

Pre-launch strategy call

A 90-minute call to map the whole launch: show name, format, target audience, three-month episode arc, publishing cadence. You leave with a written launch plan and a shot list for the recording day.

Full brand pack for the show

Cover artwork, YouTube banner, thumbnail templates in square and landscape, video intro and outro stings, music selection. Designed to sit properly against your existing brand, delivered as a full asset kit you own.

One Content in a Day recording

A full day at the barn. Four-camera 4K, broadcast-grade audio, an engineer on the desk. We record the trailer plus your first two launch episodes. Same production standard as the £1,195 Content in a Day.

Edited episodes and short-form clips

Trailer plus the first two episodes fully edited, mixed, intros and outros in place. Six short-form social clips pulled from the launch episodes, captioned, formatted for LinkedIn, Instagram, TikTok and YouTube Shorts.

Hosting, distribution and YouTube setup

We set up the hosting platform (Buzzsprout, Transistor or Captivate — you own the account), submit to Apple Podcasts, Spotify, Amazon Music, Overcast, Pocket Casts and YouTube Music, and set up your YouTube channel with the branded banner. All logins handed over to you.

First-month schedule + handover call

The trailer plus first two episodes scheduled to publish across audio and video. Show notes written for each. A one-hour handover call at the end so you can drive it yourself, or roll straight into The Series for the ongoing rhythm.

How the launch runs

Plan. Record. Ship.

Four working weeks. The middle one is you, at the barn. The rest is us.

Weeks 1 & 2

Plan and design

The strategy call. We map the whole launch, agree the show name and description, brief the design team on artwork and stings. You approve everything in writing before we start recording.

Week 3

The day at the barn

One production day, exactly like a Content in a Day. Trailer and first two episodes recorded four-camera. Broadcast-grade audio. An engineer runs the desk. You leave with the raw multitrack in your hand.

Week 4

Edit, ship and hand over

Edit, mix, clips, hosting setup, listening-app submissions, YouTube channel, first-month schedule. Ends with a one-hour handover call so you can either drive it yourself from here or roll into The Series.

The price

£2,495. Launched show at the end.

One number. Includes everything on the six-deliverable list: the plan, the brand pack, the recording day in the barn, the edit, the clips, the hosting and distribution setup, the first-month schedule, the handover call.

For reference, a bare Content in a Day recording is £1,195 on its own. The Launch adds the full brand pack, hosting and distribution setup, and the additional launch episode plus handover for £1,300 above that, or you can add it later at a higher combined price.

Fixed launch

The Launch

£2,495 all in

One working month. Bookings open across the year.

90-min strategy call and written launch plan
Full brand pack: artwork, banner, thumbnails, intro/outro, music
One Content in a Day: trailer + first two episodes, four-camera 4K
Fully edited episodes plus raw multitrack
Six captioned short-form social clips
Hosting platform setup + submissions to Apple, Spotify, Amazon, YouTube
YouTube channel setup with branded banner
First-month schedule across audio and video
One-hour handover call at the end

Book a launch call →

What happens after

You have a launched show. Then what?

Most Launch clients roll straight into The Series for the ongoing production. Same barn, same producer, same standard. One recording day a month at £1,195 gets you a fully edited episode plus six short-form clips, on repeat, for as long as you want the show to run.

Or you take the hosting login, the brand pack and the recording skills you learned on the launch day and drive the show yourself. Both work. No lock-in either way.

See The Series →

Who it's built for

For anyone who has been meaning to launch and hasn't.

Four buyers this tends to suit. If you recognise yourself in one of them, we should talk.

Coaches and consultants launching a show

You know what you want to say. You do not want to spend six weeks figuring out how to publish it. The Launch takes the whole publishing stack off your desk so all you have to do is show up and talk. Feeds cleanly into The Series once you have the rhythm.

B2B founders starting a company podcast

The company needs a show. Marketing does not have four weeks to research hosting platforms and design artwork. The Launch is one line item on the budget, one calendar entry for the exec, and one live show at the end.

Marketing leads with a brief to launch

Your CMO said "we should have a podcast". You need a first episode live, on-brand, on-platform, without hiring a producer. The Launch is designed for exactly this handover.

Anyone who has been meaning to for six months

Every conversation about starting has ended at 'the checklist is too long'. This is the way through. One day in the barn and you're launched.

Launch questions

A few things worth knowing before you book.

What if we do not have a show name yet?

That is what the strategy call is for. We do not need the name at booking. We help you work through options during the plan phase and land on one before we brief the artwork. If nothing feels right by the day of recording, we hold the artwork and ship the trailer once you have chosen. Never a blocker.

Do we own the hosting account and the show feed?

Yes, fully. We set up the account in your name from the start, with your billing details. We have admin access during setup to configure everything correctly, then you own it outright. Same with the YouTube channel. Nothing sits on our servers or under our brand.

What happens after the launch? Do we have to stay with you?

No. You can walk away with a launched show, a full brand pack, a hosted feed, and two episodes live. Most clients roll into The Series (£1,195 a month) for the ongoing production because it is the same barn, same producer, same standard. But you are not tied to anything after the launch day.

What recording equipment do we need at home?

Nothing for the launch itself: recording happens at the barn. If you want to record extras from home later, we send a kit recommendation as part of the plan call, tailored to whether you want audio-only or video and your budget. Most first-time hosts spend £150-£300 on a good starter setup.

Can we bring a co-host or guests on the launch day?

Yes. The price covers up to two people on camera for the recording day. Extra guests or a panel format work fine, quoted per booking. Guest booking coordination for the launch episodes is included.

How does this compare to doing it all ourselves?

Realistically, a first-time host putting the full launch checklist together end-to-end takes 40-60 hours of work spread over six to eight weeks, and usually stalls before Episode 3. The Launch condenses that into one day at the barn and one working month, at a fixed £2,495. Most buyers who tried it themselves say the platform setup and artwork was where they lost momentum.

Book a launch call

Tell us about the show you want to start.

Even a rough idea is enough. A line on the topic, who it is for, and the outcome you are picturing. We'll come back within a working day with a launch date and a plan.

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The Launch · £2,495 all in

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